Week nine! The last week! Ahhhh!
Both the articles had some interesting things to say about book trailers. For my money, I have seen them very rarely. Usually they're on on daytime TV and I don't watch that much due to work. In any case, the ones I've seen have not been all that spectacular.
Nina Metz brings up a good point regarding the low budget and resulting low production value for many of these book trailers when that really doesn't need to be the case. Have you seen The Hunger Games? Did you actually enjoy that movie? Well try reading the book. It came first, you might like it better. This is the sort of thing book trailers so play on.
Pamela Paul, on the other hand, notes some of the more successful book trailers and how they utilize real life as a way to make them effective. Maybe book trailers would be better for nonfiction subjects. Cable TV channels like science channel and National Geographic could certainly market some of their own books using trailers as their commercials. It would probably work, too..
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